Eitan Stern from Legalese on the Changing Landscape of Law
At the Legal Innovation & Tech Fest earlier this month, we sat down with Eitan Stern, Legalese’s founder and director, to discuss his thoughts on the legal tech space in South Africa. Legalese is a creative legal agency which has redesigned legal services to suit creative, start-up, and tech-based businesses by making them accessible, affordable and understandable. Tell me a bit about your journey in the legal space, how did you get started? I’ve always been around the creative industry as well as in the legal industry. While I was at law school I had a small music career. I’ve always been far more into public law, but I never really pictured myself being a lawyer. When I finished law school I had a tech start-up, but it ended up being the wrong people at the wrong time and didn’t work out. I’ve always been entrepreneurial, but at the same time I had this legal background and landed up doing my articles at a commercial law firm and I had one of those moments where it just clicked that I really understood commercial law. So, I worked at a commercial firm doing commercial law and had this idea to try and merge these two “lives” I’d been living: one in the creative industry and tech and one as a lawyer in a suit and tie. It was quite easy to get into the music industry because there were not many entertainment lawyers. It was good product-market fit I suppose. We … Continue reading →